Apple has launched its latest MacBook Air, which showcases the formidable M3 chip for heightened performance and mobility. Available in 13-inch and 15-inch variants, this sleek model boasts a sturdy aluminum build.
The MacBook Air sports a Liquid Retina display capable of 500 nits brightness and supporting 1 billion colors. With the M3 chip, it now facilitates connectivity to two external displays even when the lid is shut, catering to professionals and multitaskers.
Operating on the latest macOS, it integrates Wi-Fi 6E for accelerated download rates. Notably, it incorporates MagSafe charging, Two Thunderbolt ports, and a 3.5mm headphone jack. The device also houses a 1080p FaceTime HD camera and a three-microphone array, enhancing audio and video conferencing experiences.
Furthermore, it features an immersive sound system supported by Spatial Audio and Dolby Atmos. The backlit Magic Keyboard is equipped with Touch ID, ensuring secure unlocking and enabling Apple Pay transactions.
Driven by the M3 chip engineered with 3nm technology, the MacBook Air delivers swifter performance and boasts a battery life of up to 18 hours. It achieves a 60 percent increase in performance compared to its predecessor and supports hardware-accelerated mesh shading and ray tracing for gaming purposes.
Incorporating a 16-core Neural Engine, the M3 chip empowers the MacBook Air as a robust platform for AI, facilitating on-device machine learning capabilities. It efficiently executes optimized AI models locally and seamlessly integrates with cloud-based solutions for productivity and creative applications.
Aligned with the company's commitment to achieve Carbon Neutrality by 2030, the MacBook Air is crafted with 50% recycled materials and complies with Apple's stringent energy efficiency criteria. Its packaging consists of 99% fiber-based materials, minimizing plastic waste.
Apple MacBook Air 13″ and 15″ (M3) Specifications -
| Display | 13.6″ and 15.3″ Liquid Retina display with True Tone, 500 nits of brightness, and support for 1 billion colors |
| Processor | Apple M3 chip (8-Core CPU; up to 10-Core GPU); 16-core Neural Engine |
| RAM/Storage | Up to 24GB of RAM Unified Memory and Up to 1TB SSD Storage. |
| OS/UI | macOS |
| Ports | MagSafe 3 charging port, Two Thunderbolt / USB 4 ports, 3.5mm headphone jack |
| Cameras | 1080p FaceTime HD camera, Magic Keyboard with Touch ID, and Force Touch trackpad |
| Audio | Spatial Audio and Dolby Atmos support |
| Features | Support for up to two external displays (with laptop lid closed) |
| Design | Lightweight fanless design, Aluminum enclosure |
| Connectivity | Bluetooth 5.3, and Wi-Fi 6E |
| Battery/Charger | Up to 18 hours of battery life; 35W Dual USB-C Port Power Adapter; support for fast charging with 70W USB-C Power Adapter |
Pricing and Availability -
Both the MacBooks come in four color options: Midnight, Starlight, Space Grey, and Silver colors, and they will be available from March 8, 2024. Customers can place orders on apple.com/store and in the Apple Store app from today.
MacBook Air 13″ (M3 Chip) Prices are -
- 8GB RAM/256GB storage version - Rs. 1,14,900
- 8GB RAM/512GB storage version - Rs. 1,34,900
- 16GB RAM/512GB storage version - Rs. 1,54,900
MacBook Air 15″ (M3 Chip) Prices are -
- 8GB RAM/256GB storage version - Rs. 1,34,900
- 8GB RAM/512GB storage version - Rs. 1,54,900
- 16GB RAM/512GB storage version - Rs. 1,74,900
