Moreover, the company is also packing some free games and apps from the Oculus store.
There's no catch here, its just that Samsung really, really wants you to have a GearVR. All you need to do is buy one of the recent Galaxy flagships mentioned above before June 19th. The promotion is available only in the US at present. It seems the company wants to clear its current stock of GearVR Virtual Reality headsets, as a new one might be around the corner.