Vivo has also launched its latest premium smartphone in the X300 series, the vivo X300 Ultra, at the vivo X series spring launch event in China, as previously announced. Positioned as a “professional V-series single-lens camera” and a true “pocket camera,” the flagship smartphone is powered by the Snapdragon 8 Elite Gen 5 chipset. Its standout feature is an advanced imaging system built around a comprehensive 3+2 Zeiss Master Lens array, engineered to deliver consistent high-quality results across multiple focal lengths.
Design and Aesthetics -
The vivo X300 Ultra adopts a DECO design language inspired by a classic “pancake lens,” prioritizing functional elegance over decorative elements. It features a 2.5D flat front display and integrates camera-inspired details such as a knurled texture and a distinctive silver trim along the mid-frame edges. The device carries IP68 and IP69 ratings for dust and water resistance.
Performance -
Under the hood, the X300 Ultra runs on the latest Snapdragon 8 Elite Gen 5 SoC, paired with up to 16GB of LPDDR5X RAM and up to 1TB of dual UFS 4.1 storage. It incorporates the new Ice Pulse Fluid VC cooling system, featuring a vapor chamber that is 14% larger than its predecessor and offering 22% more steam chamber space. A redesigned super water-absorption channel enhances liquid circulation efficiency, helping maintain lower surface temperatures for improved in-hand comfort.
The Zeiss Master Lens Array -
At the heart of the vivo X300 Ultra is its hardware-centric camera system, equipped with Zeiss T* coating across all lenses. The setup supports direct 25-megapixel image output across every focal length, reinforcing the device’s positioning as a professional-grade mobile imaging solution.
| Lens Type | Sensor | Resolution | Key Specifications |
| 14mm Ultra-Wide | Blueprint × Sony LYTIA 818 (1/1.28-inch) | 50MP | f/2.0 aperture, OIS (CIPA 6.0 rating), 3rd-gen VCS bionic spectrum technology, 100% increased equivalent light intake |
| 35mm Main | Blueprint × Sony LYTIA 901 (1/1.12-inch) | 200MP | f/1.85 aperture, 1G+6P lens structure (reduces reflectivity by up to 30%), 32% increased full-well capacity, DCG HDR |
| 85mm Telephoto | Blueprint × Samsung HP0 | 200MP | Industry-first large-sensor gimbal-level periscope, 3° OIS (CIPA 7.0 rating), 60fps high frame-rate path, up to 60 autofocus operations per second |
Extended Zoom: Teleconverter Modules -
To expand its optical reach, vivo introduced two dedicated teleconverter accessories designed to significantly extend focal length capabilities:
- Zeiss G2 Teleconverter (“Lipstick 200”) - Offers a 200mm equivalent focal length, delivering roughly 8.7x optical zoom at full 200MP resolution. It features 3° optical image stabilization (CIPA 6.5 rated) and supports ultra-high-resolution autofocus at up to 60fps.
- Zeiss G2 Ultra Teleconverter (“Big Gun 400”) - Provides a 400mm equivalent focal length. It incorporates a precision-engineered 15-element, 2-group optical design, including five ultra-low dispersion elements and one glass aspherical element, enabling faster autofocus performance and improved stabilization.
Color Science and Imaging Algorithms -
The X300 Ultra debuts several in-house imaging innovations aimed at improving color fidelity and tonal accuracy:
- Blueprint Original Color Camera - Utilizes a 12-spectral-channel system along with a dedicated 5MP sensor to capture light information more closely aligned with human visual perception.
- vivo Color Science - Integrates the Smooth EV dynamic compression algorithm to refine highlight transitions, along with a Blueprint color appearance model to better balance brightness and color relationships.
- Blueprint Color Palette - Enables intuitive adjustments, allowing horizontal swipes for color tuning and vertical swipes for tonal control, complemented by five advanced creative effect tools.
Professional Video Capabilities -
The smartphone incorporates a comprehensive professional-grade video pipeline. It supports 4K 120fps Dolby Vision recording and 4K 120fps 10-bit Log (4:2:2 sampling) output across all focal lengths.
Key Video Features -
- Hardware Support - Optical image stabilization (OIS) across every lens, a four-microphone array for spatial audio capture, and a 2K Zeiss Master Color display for accurate monitoring.
- Post-Production Workflow - Dedicated Pro recording mode, custom 3D LUT import and monitoring, built-in 3D LUT library, and compatibility with the ACES professional color workflow standard.
- Color Master Engine - vivo’s self-developed video color pipeline that processes RAW data for smoother tonal gradation. It supports 4K 60fps recording on all lenses and allows Dolby Vision HDR overlay.
- Cinematic Modes - Includes a “Classic Film Style” mode (2.4:1 aspect ratio, 24fps, motion blur, film grain) and a “Modern Film Look” mode (16:9 aspect ratio, 60fps).
Professional Imaging Kit -
To enhance the “pocket camera” concept, vivo also introduced an upgraded professional imaging kit. The package includes the dedicated imaging handle, both the “Lipstick 200” and “Big Gun 400” teleconverters, a custom protective case with a decorative/filter ring, an exclusive camera bag, and a shoulder strap for improved portability and handling.
vivo X300 Ultra Specifications -
| Display | 6.82″ (3168×1440 pixels) 2K LTPO AMOLED 20:9 aspect ratio screen with HDR10+, 144Hz refresh rate, 2160Hz PWM dimming, DC-like dimming, Armor Glass protection |
| Processor | Octa Core Snapdragon 8 Elite Gen 5 3nm Mobile Platform with Adreno 840 GPU |
| RAM & Storage | 12GB / 16GB RAM LPDDR5X Ultra Pro Quad-Channel, 256GB / 512GB / 1TB (UFS 4.1) storage |
| OS/UI | Android 16 with Origin OS 6 |
| SIM | Dual SIM (nano + nano) |
| Rear Camera |
200MP camera with 1/1.12″ Sony LYTIA 901 sensor, f/1.85 aperture, OIS; 50MP ultra-wide-angle camera with f/2.0 aperture; 200MP 1/1.4″ Samsung HP0 ZEISS APO periscope telephoto camera with f/2.67 aperture, OIS, 3.7x optical zoom, telephoto macro, Zeiss T* coating, ZEISS optics, and VS1+ imaging chip |
| Front Camera | 50MP front-facing camera with f/2.0 aperture |
| Security | In-display ultrasonic fingerprint sensor, infrared sensor |
| Audio | USB Type-C audio, Stereo speakers, Hi-Fi audio |
| Dimensions & Weight | 162.98×76.81×8.19mm (Black) / 8.49mm (Green and Silver); Weight: 232g (Black), 237g (Green and Silver) |
| Build | Dust and Water resistance (IP68 + IP69) |
| Connectivity | 5G SA/NSA, Dual 4G VoLTE, Wi-Fi 7 (802.11 be), Bluetooth 5.4, GPS: L1+L5, Beidou: B1C+B1I+B2a+B2b, GLONASS: G1, Galileo: E1+E5a+E5b, QZSS: L1+L5, NavIC: L5, USB Type-C 3.2 Gen1, NFC |
| Battery | 6600mAh battery with 90W ultra-fast flash charging, 40W wireless charging, and reverse wireless charging |
Pricing and Availability -
The vivo X300 Ultra is offered in three color options:
- Film Green - A newly introduced finish with an oily sheen reminiscent of vintage camera lenses.
- Silver Tone - Showcases a snow-mountain textured rear panel designed to highlight light and shadow contrasts.
- Black - A timeless, classic color variant.
The phone will be available from April 3rd in China, and the pre-order has started now. Prices are -
- 12GB RAM/256GB storage version - 6,999 yuan (USD 1,012 / Rs. 95,925 approx.)
- 12GB RAM/512GB storage version - 7,499 yuan (USD 1,084 / Rs. 1,02,780 approx.)
- 16GB RAM/512GB storage version - 7,999 yuan (USD 1,155 / Rs. 1,09,650 approx.)
- 16GB RAM/1TB storage version/Satellite Edition - 8,999 yuan (USD 1,301 / Rs. 1,23,330 approx.)
- 16GB RAM/1TB storage version/Satellite Edition/Photographer Kit - 11,999 yuan (USD 1,736 / Rs. 1,64,445 approx.)
